Detroit’s convention planners broke out the champagne Wednesday following word that the American Society of Association Executives chose Detroit for its 2015 annual convention of meeting planners.
Although it brings just 4,000 visitors to town, the visitors are among the most coveted in the industry because they are all meeting planners and other decision makers.
An estimated 20% of delegates bring another convention back to the host city within five years, according to ASAE & the Center for Association Leadership, which holds the event.
Detroit won the convention with a presentation themed to “Ain’t no party like a Detroit party” and “If you haven’t been in Detroit lately, you haven’t been in Detroit.” The convention will be held at Cobo Center.
